Author: Eduard

The issue of tobacco marketing and African Americans refers to the practice of customizing tobacco products and advertising techniques specifically to African American consumers. It is most commonly analyzed through mentholated cigarettes, as it… Read More

Science-to-business marketing (S2B marketing) entails the marketing of research at research institutions, particularly universities, to industry or other interested parties. The acronym S2B follows a series of marketing acronyms used to shorten and popularized… Read More

The meaning of marketing is construed in two different but complementary ways. In the first and MOST Widespread meaning, [1] the emphasis is on the managerial dimension, with special focus being white dedicated to the… Read More

Pharmaceutical Marketing and Management is an undergraduate college degree program which began at the Philadelphia College of Pharmacy and Science . PCPS, now known as The University of the Sciences in Philadelphiais the oldest school… Read More

Health marketing is a new, customer-centered, approach to public health promotion that applies traditional marketing principles and theories alongside science-based strategies to protect and promote the health of various populations.It involves creating, communicating,… Read More

Food marketing brings together the food producer and the consumer through a chain of marketing activities. [1] The marketing of a single food product can be a complicated process involving many producers and companies. For example, fifty-six companies are involved… Read More

There is considerable confusion about the role of merchandisers, and much of this can be attributed to the fact that it is used by various industries. Merchandising in football refers to… Read More

Agricultural marketing is inferred to cover the services involved in moving an agricultural product from the farm to the consumer . It is also the planning, organizing, directing and handling of agricultural produce in such a way to… Read More