Sports marketing has changed over the years as more women and men become fans of sporting activities. That has also changed how business persons are using the avenue to promote… Read More
Marketing by Industry
Digital Marketing for Education Industry
A proper education marketing plan is needed to stand out in this highly competitive industry. It is becoming more difficult than ever to attract students who now know different marketing… Read More
Digital Marketing for Real Estate Agents
Digital marketing for real estate agents has become a necessity for realtors looking to grow their businesses. That has been brought about by the change in the buyers’ behavior. Many… Read More
Marketing for eCommerce Business – The Complete Guide
eCommerce businesses are on the rise, meaning marketing strategies should also advance. Since eCommerce is about online business, marketing should also follow the same. However, digital eCommerce marketing is also… Read More
Marketing for Financial Services – The Ultimate Guide
Marketing for finance companies has been changing with fintech technological advancement and national and local regulations. Financial institutions have to constantly adapt marketing strategies and learn how to market financial… Read More
Tobacco marketing and African Americans
The issue of tobacco marketing and African Americans refers to the practice of customizing tobacco products and advertising techniques specifically to African American consumers. It is most commonly analyzed through mentholated cigarettes, as it… Read More
Science-to-business marketing
Science-to-business marketing (S2B marketing) entails the marketing of research at research institutions, particularly universities, to industry or other interested parties. The acronym S2B follows a series of marketing acronyms used to shorten and popularized… Read More
Public Sector Marketing
The meaning of marketing is construed in two different but complementary ways. In the first and MOST Widespread meaning, [1] the emphasis is on the managerial dimension, with special focus being white dedicated to the… Read More
Pharmaceutical Marketing and Management
Pharmaceutical Marketing and Management is an undergraduate college degree program which began at the Philadelphia College of Pharmacy and Science . PCPS, now known as The University of the Sciences in Philadelphiais the oldest school… Read More
Health marketing
Health marketing is a new, customer-centered, approach to public health promotion that applies traditional marketing principles and theories alongside science-based strategies to protect and promote the health of various populations.It involves creating, communicating,… Read More
Food marketing
Food marketing brings together the food producer and the consumer through a chain of marketing activities. [1] The marketing of a single food product can be a complicated process involving many producers and companies. For example, fifty-six companies are involved… Read More
Fashion merchandising
There is considerable confusion about the role of merchandisers, and much of this can be attributed to the fact that it is used by various industries. Merchandising in football refers to… Read More
Agricultural marketing
Agricultural marketing is inferred to cover the services involved in moving an agricultural product from the farm to the consumer . It is also the planning, organizing, directing and handling of agricultural produce in such a way to… Read More