Angel and demon is a marketing concept dividing customers into two groups. [1] Angel customers are profitable , whereas demon customers may actually cost a company. [1] Demon customers try to extract as much value as possible out of… Read More
Customer Relationship Management
Customer analytics
Customer analytics is a process by which data from customer behavior is used to help make key business decisions via market segmentation and predictive analytics . This information is used by businesses for direct marketing, site selection , and customer relationship management . Marketing provides services… Read More
After-sales
After-sales is the provision of services, support and spare parts after making an initial sale. This OCCURS Often in the provision of complex machinery requires regular service qui Such As motor vehicles .… Read More
Customer acquisition management
Customer acquisition management is the set of methodologies and systems to manage customer prospects and inquiries generated by a variety of marketing techniques. Various marketing techniques that are believed to be effective at Customer… Read More
Customer relationship management
Customer Relationship Management ( CRM ) is an approach to managing a company’s interaction with current and potential customers . It uses data analysis about customers’ history with a company and to Improve business relationships with customers, SPECIFICALLY… Read More